Overview
Vobile Content Identification Platform uses patented breakthrough VideoDNA technology for fast and accurate video and audio content identification. This powerful, scalable platform - backed by the industry’s largest owner-approved content registry - supports a wide range of applications. While all stakeholders in the digital video value-chain benefit from our technology, we currently offer solutions for content owners and online video publishers.
Vobile Solutions
Vobile’s flagship service launched in 2007 to help content owners monitor and protect their content online has been embraced by all major Hollywood studios. It identifies and tracks online video and audio content quickly and accurately. Its unique web-based interface is easy to use and integrates seamlessly with customers’ existing tracking and enforcement workflows.
Vobile MediaWise is a large-scale video and audio content identification system which uses VideoDNA, the industry’s most accurate content identification technology and is backed by the largest owner-approved content registry. It accurately identifies video and audio content and provides metadata and business rules associated with matches thereby enabling a variety of monetization options and preventing copyright infringements.
VideoTracker for Content Owners
Track and Protect Your Content Online
In this digital age, content is often transcoded, mashed-up and transformed in a variety of ways before finding its way online. This creates a need for the content owner to actively monitor many online sharing sites to identify their content and decide whether to allow it to remain on the site or send a DMCA notice to the site operator asking for the copy to be taken down. Vobile VideoTracker is a SaaS application that performs these critical discovery, verification, review and enforcement tasks automatically and cost-effectively. It also enables content owners to gain insights on how their content is being distributed and consumed online.
Benefits
• Gives you full control over your content online; allow promotional use while stopping
unauthorized distribution.
• Slashes enforcement costs drastically.
• Gathers valuable insights into the consumption of your online content to
aid business decisions.
• Verifies compliance with distribution agreements with partners.
Features
• Comprehensive Coverage - Monitors all major video sharing sites worldwide including live,
streaming and on-demand sites.
• Rapid Discovery - Quickly identifies copies using advanced discovery techniques without relying on
metadata or tags.
• Reliable Identification - Accurately flags infringing copies of content no matter
how degraded
the quality. Does not misidentify unrelated content as infringing.
• Intuitive Interface - Simple web-based interface optimized for enforcement workflow.
• Flexible Reporting - Provides pre-defined, custom reports of online assets across sites, over time.
• Compliance Monitoring - Continues to monitor after take-down notices are sent to
ensure compliance.
• Evidence Archival - Archives evidence files in secure datacenter storage accessible 24x7
to customers.
MediaWise for Publishers
Increase revenue by expanding premium ad inventory
Publishers of User Generated Content (UGC) are currently only monetizing a small fraction of the content they serve. This is because they lack the ability to accurately identify and monetize user uploaded content that has been approved for monetization by content owners. Vobile MediaWise is an automated system that identifies video and audio content with certainty and provides critical information including detailed metadata and usage rules that enables the publisher to monetize the content appropriately while eliminating copyright infringements.
Benefits
• Increases premium ad inventory by identifying monetizable premium content.
• Reduces legal liability from potential copyright infringements.
• Reduces the operational costs of preventing unauthorized content distribution.
• Establishes the site as “brand-safe” for advertisers.

Features
• Robust - Identifies targeted titles regardless of quality, encoding rate, or length.
• Fast - Identifies copies within seconds, even against extremely large reference title lists.
• Accurate - Near zero false-positive and false-negative rates.
• Versatile - Identifies content based on video, audio or both.
• Adaptable - Even identifies content in mash-ups and other dubbed content.
• Fully validated registry - access the industry’s largest high quality content registry based on
owner-submitted fingerprints, metadata and usage rules.
• CRR compliant - Supports the industry standard Movielabs’ Content Recognition Rules.
• Seamless integration - Fits easily into the publisher workflow and interfaces with
all major ad platforms.
• Proven - In commercial use in large-scale production environments.

